Yahoo rebranded its E-commerce platform Yahoo Store to Aabaco Small Business on November 15, 2015.
There were migration glitches. But, was not the cause of the concern for 1.5 million existing users. The impact was not much.
People who knew about Yahoo Store had no a doubts about Aabaco. But if you haven’t heard of it, you might be skeptical about it.
That’s understandable.
But do not let your doubts overrule your good sense.
Continue reading. Explore the new avatar of Yahoo store.
Because, if….
You are an e-commerce start-up
Or
A small business owner looking, for an advanced but affordable online platform.
Then you are about to find the perfect one for your business.
That is Aabaco Small Business.
Let’s explore it.
The re-incarnated platform for the small businesses who want to start their online business.
It is, in fact, a suite of products for start-ups or new businesses
Aabaco Small Business is a comprehensive package for new merchants like you. The unlimited data storage, disk space, and email make it easy for you to sell many products. You can maintain an inventory of no more than 50,000 products on your Abaco store. That is the binding rule across all the plans.
1. Flexible Plans. Choose the best one for your store
There are 3 different plans. They are Basic, Professional, and Premier. The billing cycle is annual, not monthly. The transaction fee is 0.75 to 1.5% depending on the plan you choose.
One major drawback of the platform is that there is no free trial. Like in other platforms like Shopify, Big Commerce,etc.
You have to opt for a monthly plan if you want to try Aabaco, to know if this platform is suitable for you or not.
In other words, you have to pay to start the store (even on trial basis)
If satisfactory, you can switch from monthly to annual billing cycle.
2. Custom, DIY Templates- Inject your brand personality in your storefront
Aabaco Small Business is for start-ups and small businesses. You do not need prior design experience to custom- create the storefront.
Follow simple, easy Do-It-Yourself (DIY) steps on your chosen template. Use various customizing tools; inject your brand’s personality in your storefront. Customization couldn’t be better than that.
3. Local Works. List Local for more local traffic
Local Works is the local listing directory service that Aabaco provides for your business. The service is available at a monthly subscription. You get an opportunity to list your business in over 60 directories. You can add information such as website, business hours, etc. to LocalWorks. The benefits of listing are:
- Get a wider local audience reach
- Catch attention of prospective buyers with offers, more photos, and extra details
- Update the changes in your listing across the Web
- Get quick feedback on the performance of your listing
- The LocalWork is a paid service and comes at an extra cost.
4. Live Web Insights. Real-time traffic tracking at its best
The Live Web Insights is an app that gives the real time view of visitors in your store. You can even chat with them, answer their queries about products/services you provide. Download the app and see different stats about your store like:
- Number of page views
- Total number of customers
- Pages customers visit ( the most, the least, etc.)
- The products purchased
Use Chat to intervene car abandonment. Give your customers the clarifications they seek. Clear their doubts and recommend the best product/service for them. Add a human touch to your Webstore like you would do in your brick-and-mortar store.
5. Generous product inventory. Display all your products
You can at the most add 50,000 products in your store’s inventory. That is a big number for small or medium sized e-commerce store. Isn’t it?
Easy customization allows you to add product details like sizes, colors SKU numbers, etc.
Features like “Hide out of Stock” empowers you to disable the temporarily discontinued items. Save yourself from the embarrassment of buyers placing orders of products, out of stock.
If that product page drives good traffic, it would be unwise to delete it.
By the time you replenish it, you can set the orderable field to “No” option so that no one places an order.
Or you can remove for some time the product from the category page. Visitors cannot see it but you can in the store editor.
6. Promotion & Merchandizing Tools. Increase your sales and profitability
Provide coupons and discounts in forms of dollars, percentages and volume. Customers can also re-order based on their previous order history.
Your clients can also order a gift with a personalized message, including the wrapping.
In this age of e-commerce personalization, this is a great feature. Amazon excels at it. Follow the beatean path.
Your customers will love it.
The Up-sell, cross-sell and gift certificates are available for Standard and Professional plans. They are not available for the Starter plan.
7. Reporting. Real time report generation
The advanced Web analytics generates advanced and real time reports for you.
Feel the pulse of your store every day. Decipher every visitor’s impression on your web page. Put that information to your best use. This feature is available for Standard and Professional plans only.
You can use Google Analytics for the Starter plan to scan the traffic heat on your storefront.
8. Payment Processing. Safe, Secure and global
Your Aabaco Small Business storefront has flexible payment options. The in-house credit card processing and PayPal’s One Touch integration serves your global customers. The security is robust and transactions safe.
The automated shipping and easy tax calculations are a bonus. They make order and payment processing a breeze.
PayPal’s OneTouch set-up on your checkout has these benefits:
- Your Customers do not to leave your checkout page to sign in their PayPal account
- Quick checkout on desktop and mobile
- All customer credentials are saved in the PayPal. No need to enter them again.
- One touch experience increases user experience. The result is more sales, higher average order value, and reduced cart abandonment.
9.Order Management. Seamless and Fine-tuned to shipping
The Starter plan has all the basic order management features. But the Standard and Professional plans have the UPS WorldShip integration.
You can:
- Generate shipping labels of well know shipping companies like FedEx, UPS, etc.
- Track shipments at all levels
- Add shipping accounts, print labels and send notifications to your customers.
- Notify customers with tracking ID of their completed orders on Aabaco.
10. Robust Security and Maximum Uptime. Your Store is live round-the-clock
Online hacking, phishing, and viruses are the biggest threats to e-commerce transactions. They shake the faith of customers. But with Aabaco, this is not a matter of concern. Because of the prowess of the big brand – Yahoo. The security is robust, and transactions secure on your Aabaco store.
The latest software takes care of wiliest of hackers and viruses. Your customers get complete protection. And that includes protection from data loss and backup in the event of the disaster.
A consistent 99.9% uptime points out to strong performance. You store performs well even at peak traffic time. Your store is on many servers. In the event, of failure of one server, you e-store will remain live. Because of other working servers that host your store too.
So your store is up working, day and night for you.
Conclusion
Aabaco is a great e-commerce platform loaded with multiple, advanced and user-friendly features that start-ups and small businesses can afford. The 10 reasons clearly explain that.
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