The Internet has helped online marketing to boom. It has provided a robust platform for efficient growth of e-commerce. No doubt, you might have come across various facts and figures on electronic commerce. This post too deals with the same topic. So what distinct are you going to expect from here? Let me tell you then. In this post, you are going to know about one of the most discussed aspects of e-commerce site i.e. online traffic. 1. Context Let's face it first. As an entrepreneur, you … [Read more...] about 11 Proven Ways to Boost Traffic to Your E-commerce Store
Archives for 2016
13 Effective Guidelines to Follow to Get the Best UX on Your Homepage
The homepage is the front door to the many users who begin their browsing experience. It’s critical that the homepage makes it clear to users. Both new as well as repeat. On how to pursue the three primary product finding paths: Category navigation, Search, and Curated paths (wizards, inspiration, new arrivals, etc.). For new visitors unfamiliar with your site or brand. The homepage is an opportunity to shape the user’s perception. By answering vital questions such as: what … [Read more...] about 13 Effective Guidelines to Follow to Get the Best UX on Your Homepage
11 Category Taxonomy Secrets You Never Knew
Category structure is crucial for any e-commerce website. Get it wrong and drive away visitors. Get it right and reap high CRO benefits. Get a user-friendly category from the beginning, even it means spending more money and time. It pays off in the end. If you already have one up on the board, mere tweaking it around will not do any good to your business. You have to make major structural changes. You have to get it right. The category hierarchy should be easy to understand and … [Read more...] about 11 Category Taxonomy Secrets You Never Knew
16 Best Practices that Make Product Search, Super-efficient on your e-Commerce Store
You have a great looking e-commerce, loaded with products, many of them your star-sellers. But still you are struggling to push up your sales graph. What’s wrong? Maybe visitors (potential buyers) are not able to find the products. A strong possibility. The consequence. The new visitors will not come back. The numbers of returning visitors will go down. The existing visitors may also follow the suit. Why should they stick around with you when product search is easy and fast in … [Read more...] about 16 Best Practices that Make Product Search, Super-efficient on your e-Commerce Store
19 Best UX Practices that Boost Shopping Experience on your E-commerce Store
It’s a harsh reality in eCommerce. The average global shopping cart abandonment rate hovers currently around 67%. These visitors have seen your ad. Clicked it, browsed your store and Read your product descriptions. Zoomed in on the product images. Hit ‘add to cart’. And they chose that extra accessory you suggested to go with their buying process. But then… they abandon it all To research how any site can improve the checkout process and create lifetime customers. It should be part of an … [Read more...] about 19 Best UX Practices that Boost Shopping Experience on your E-commerce Store
